Precision medicine aims to maximize benefits and efficacy of drugs for specific people or particular groups. Variables in different individuals are taken into account when preventing or treating diseases, rather than lumping large populations together with a one-size-fits-all approach. These variables include lifestyle, genetic profile, and environment. Precision medicine is gaining traction and will be […]
While safety and effectiveness have long been top priorities in drug development, in recent years, patient-centric concerns have become increasingly important. While such concerns have always played a role in drug development, they tend to be much more prominent today, thanks to patients being better informed about their treatment options and more willing to have […]
Generic drugs are marketed as offering the same benefits as their brand name equivalent, usually at a much cheaper price. Among the general public, however, there is often apprehension about these products, with many people believing that generic versions of drugs are inferior to the originals. In fact, a recent study conducted by the University […]
In the pharmaceutical industry, proper research and development ensures medications are safe and effective. Before landing on the market, each new drug must undergo meticulous research and testing – a multi-phase process that guarantees compliance with industry standards. From lab discovery to market authorization, this process employs highly-trained research and development professionals. While exact procedures […]